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January 7th, 2009

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Lists Module :: Power and Flexibility

 

 

When the technical side of email publishing is easy, you can concentrate on creating compelling content for your audiences. The Willco Lists Module is a cost-effective, powerful tool for sending personally addressed mailings to your entire database, or a filtered subset of your database - as many as thousands per hour, as often as you need to.

Willco built the Lists Module to meet its own exacting standards for desired features in a list management system. These include:

  • Personalisation: Include specific recipient information in mailings, such as 'Dear {FIRST_NAME}'.

  • Formats: Send plain text, HTML (rich text) or attachments.

  • Bounce-handling and Reporting: Detailed reporting of the results of mailings. Drill-down and see exactly which addresses failed, and why.

  • Testing: Send tests to administrators to preview them prior to sending to your database. As an added safety net, all mailings are queued for a 10-minute delay to enable you to cancel.

  • Transparency: Mailings appear to come from your organisation, and replies go to you. Our server handles bounces automatically.

  • Subscription Control: Receive email notification every time someone signs up, or 'Close' the community so that only you can add new members.

  • Block Members: Keep a list of addresses which cannot subscribe or re-subscribe. This stops someone with a grudge subscribing (or resubscribing) another person to your list when that person has already asked to be removed.

An HTML code-generation tool creates code you can paste into your site to enable instant sign-up for your lists. You can customise the module and the code to send appropriate welcome/goodbye emails and redirect visitors to 'thank you' pages of your choice.

Cost

The Lists Module is available for a modest monthly standing charge, plus usage fees based on actual mailings (see the usage fee calculator). The Lists Module also requires the use of the Members and Admin Modules.

Contact

For us to contact you to discuss your requirements, please use the Contact Request Page.

Get the Benefits

  • Individually addressed messages - no more CC: or BCC:

  • Automatic bounce handling

  • Drill-down reporting to learn which mailings failed and why

  • Easy filters put you in touch with any subset of your database

  • Reliable service capable of handling mailings of any size

  • Integration with Member Module makes subscriptions and account management a snap

  • Willco support and information can help you improve the quality and focus of your mailings

Click here to read the detailed feature list.


 

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"Their system worked flawlessly at our first attempt. Now we can concentrate on writing the newsletter and leave the distribution in capable hands. I
wish we had signed up earlier."
Mantex


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